Champagne F.Bouron

Art Direction

Pamela Carbonell collaborated with Champagne F. Bouron to develop a refined and cohesive brand identity that embodies the elegance and craftsmanship of their products. She established the brand’s tone of voice, color palette, and logotype, ensuring a distinctive visual language that seamlessly translated across all touchpoints.

As part of the project, she designed the labels for each bottle in the collection, meticulously crafting every detail to enhance the sophistication of the brand. Special attention was given to premium finishing techniques, including gauffrage (embossing), relief effects, and marquage à chaud (hot stamping), adding depth, reflection, and brilliance to the typography and design elements.

Beyond label design, she also directed the brand’s photography and social media content, curating a strong visual identity through high-end imagery, digital assets, and web design. This holistic approach ensured a harmonious brand experience, elevating Champagne F. Bouron's presence across both physical and digital landscapes.