Collage Digital & Motion Videos

Overview:
To support the Spring/Summer collection launch, I created a series of digital collages and motion videos that introduced the new looks through a visually engaging, art-driven narrative. The concept translated the brand’s aesthetic into expressive visual scenes, where fashion meets contemporary illustration.

Creative direction:
Each artwork was designed as a unique tableau, blending textures, silhouettes, and color palettes aligned with the collection’s spirit. The motion design added rhythm and energy, bringing a dynamic and playful dimension to the storytelling.

My role:
I led the visual concept and execution of the project from crafting digital collages to overseeing animation. The content was rolled out across all digital channels, including social media, press, and CRM campaigns, reinforcing Fusalp’s brand image with a fresh, creative approach.