Creative Concept – Supremÿa, The Golden Era

Overview:
To mark a new chapter for one of its most iconic skincare lines, Sisley Paris wanted a visual concept that would celebrate the timeless elegance and regenerative power of Supremÿa. The objective was to create a rich and symbolic imagery that aligns with the brand’s luxurious and artistic DNA.

Creative direction:
Inspired by the opulent world of Gustav Klimt, particularly his masterpiece Portrait of Adele Bloch-Bauer I. The concept reimagines Supremÿa as the central muse of a new golden age. Through a refined visual reinterpretation, the composition merges beauty and artistry, placing the product at the heart of a gold-drenched scene echoing Klimt’s ornamental textures and symbolic richness.

My role:
I led the creative and art direction for this piece, from concept development to execution. This included visual research, aesthetic direction, and close collaboration with the photography team to ensure that every element, from lighting to composition, reflected Sisley’s elevated visual codes.