Hair Rituel
Art Direction
Advertising & Visual Identity
From concept, ideation, creation to final execution.
Defined and maintained Hair Rituel’s visual identity across advertising key visuals development.
Conceptualized and executed key visuals for product launches.
Led the art direction of product photography, aligning imagery with the brand’s luxury aesthetic.
Resizing and visuals adaptations for in-store markets and retailers in France & International.
Follow up and direction guidelines for image retouch with photographers and other interlocutors..
